An integrated campaign for the holiday season of a universally tough year.
Verizon Holiday 2020
A moment for connection
After being so disconnected from humanity for so long due to Covid-19, we wanted this holiday to feel light, fresh and connected.
This was my third holiday season with Verizon and I led the retail execution as well as the .com execution.
A flexible, festive system
We designed multiple word mark treatments to accompany each promotional period within the holiday season. Each one had a unique animation and was designed with cross-channel flexibility in mind.
